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Market your business with HubSpot

Enrolled: 814 students
Duration: 10 hours
Lectures: 135
Video: 9 hours
Level: Beginner

HubSpot’s marketing tools provide a user-friendly solution for businesses to create, execute, and optimize their marketing strategies. They offer tools for landing pages, email campaigns, and social media outreach, with advanced analytics for performance tracking. The platform’s marketing automation streamlines repetitive tasks and integrates with HubSpot CRM for personalized interactions.

Main Features

  1. Create and connect Ad campaigns for the different platforms on HubSpot.
  2. Add and analyze your calls-to-action (CTAs) performance.
  3. Customize and analyze your email campaigns.
  4. Manage and organize files.
  5. Create, edit and analyze forms.
  6. Create, manage, schedule and export your social posts.

Chapter 1: Ads

1
Analyze ad campaigns in HubSpot
2
Connect your Facebook ad account to HubSpot
3
Connect your Google Ads account to HubSpot
4
Connect your LinkedIn Ads account to HubSpot
5
Track and report on your Google ads in HubSpot

Chapter 2: Campaigns

1
Create campaigns
2
Manage campaigns

Chapter 3: CTAs

1
Add a CTA (legacy) to your HubSpot content
2
Add calls-to-action (CTAs) to your content
3
Add custom styles to your CTA (legacy)
4
Add videos to your calls-to-action (CTAs)
5
Analyze your calls-to-action (CTAs) performance
6
Analyze your CTA (legacy) performance
7
Create a click-to-call or mailto link
8
Create calls-to-action (CTA) (legacy)
9
Create calls-to-action (CTAs)
10
Edit the size of a CTA (legacy)
11
Export your CTA (legacy) performance data

Chapter 4: Emails

1
Add a CTA (legacy) to your HubSpot content
2
Add emojis to the subject line of your email
3
Add personalization tokens to an email subject line
4
Analyze your marketing email campaign performance
5
Analyze the adjusted open rate of your emails
6
Cancel a scheduled or processed marketing email
7
Clean up your contact lists to improve email deliverability
8
Contacts not receiving your marketing emails
9
Create a global email footer

.

10
Create and send marketing emails in the classic editor
11
Create automated emails to use in workflows
12
Create marketing emails in the drag-and-drop email editor
13
Customize the 'View as web page' message in your marketing email
14
Customize the social module in your marketing emails
15
Email bounce types
16
Export your marketing email performance data
17
Improve your email-sending reputation with a repair plan
18
Insert calendar invites into marketing emails
19
Manage and edit your marketing emails using the HubSpot mobile app
20
Manage and edit your saved marketing email templates
21
Manage preference groups for your email subscriptions (BETA)
22
Manage your default marketing email settings and tracking preferences
23
Manage your marketing email account settings (Marketing Hub Starter and HubSpot CRM accounts)
24
Manually quarantine contacts from receiving marketing emails
25
Monitor your email-sending reputation with the email health tool
26
Overview of email deliverability
27
Preview and optimize how your email appears across clients and devices
28
Preview and optimize how your email designs will appear in dark mode
29
Quarantined contacts and lists
30
Remediate list bombing
31
Remove an opt-out of email status
32
Request approval to send a marketing email
33
Resolve an email sending probation
34
Resolve an email sending a suspension
35
Resubscribe contacts to your marketing emails
36
Review and manage your published marketing emails
37
Run a permission pass campaign in HubSpot
38
Save your marketing email as a template
39
Schedule emails based on your recipients' time zones
40
Send an email from a contact's owner
41
Send emails to contacts that previously bounced
42
Set up a compliance copy email
43
Set up an email frequency safeguard
44
Set up double opt-in for emails
45
Set up email subscription types

 

 

46
Set up your CAN-SPAM email footer information
47
Track replies to marketing emails sent to your connected inbox
48
Understand email blocklists
49
Understand graymail and avoid sending emails to unengaged contacts
50
Understand opt-in consent for email
51
Understand spam traps
52
Understand the 'Marketing email confirmation status' contact property
53
Use automation with emails.
54
Use BIMI to display your verified brand logo in emails
55
Verify the email address used to send marketing emails
56
View your RSS and blog email send history

Chapter 5: Files

1
Archive, delete, or restore your files
2
Automatic image resizing on HubSpot content
3
Bulk upload images from an existing page to the files tool
4
Manage individual file details
5
Manage the URL of files uploaded to the files tool
6
Move a file between folders in the file manager
7
Organize your files with folders
8
Provide a direct download link to a file hosted on the files tool
9
Supported file types and sizes
10
Upload and manage files in the HubSpot mobile app
11
Upload files to use in your HubSpot content
12
Use stock images in your HubSpot content with the Shutterstock integration

Chapter 6: Forms

1
Edit your form fields
2
Add notice and consent information to your HubSpot form or pop-up form
3
Allow form submissions without email addresses to create contacts
4
Analyze form submissions data
5
Auto-populate form fields with a query string
6
Block form or pop-up form submissions from specific email domains
7
Convert non-HubSpot forms into HubSpot forms
8
Create forms
9
Create pop-up forms
10
Create smart forms
11
Export form submissions
12
Set up email notifications for non-HubSpot forms
13
Set up form submission notifications
14
Use non-HubSpot forms

Chapter 7: Lists

1
Add or remove records from a list
2
Analyze your list performance
3
Combine lists
4
Create a list of all your HubSpot contacts or companies
5
Create and use lists
6
Create list folders
7
Customize list columns
8
Determine your list of criteria
9
Difference between AND vs OR logic in lists, workflows, and reports
10
Export your lists
11
Test contacts or companies in lists
12
Unable to delete the list
13
Use Activity filters
14
View and filter lists

Chapter 8: SMS

1
Collect and manage consent for SMS
2
Create and send SMS messages in HubSpot
3
Send automated SMS messages using workflows

Chapter 9: Social

1
Analyze social reports
2
Boost your Facebook social posts in HubSpot
3
Bulk upload and schedule social posts
4
Connect your social media accounts to HubSpot
5
Create a custom social publishing schedule
6
Create and publish Instagram posts
7
Create and publish social posts
8
Create and schedule draft social posts
9
Create, publish, and review social posts in the HubSpot mobile app
10
Export social post data
11
Image size requirements for social posts
12
Install the HubSpot Social Chrome extension
13
Link shortening in social posts
14
Manage and review your social posts
15
Manage your social account settings
16
Manage your social publishing schedule with the social calendar
17
Reauthorize or disconnect social accounts from HubSpot
18
Review your published social posts
Ad campaigns cannot currently be deleted from within HubSpot. Instead, you must remove an advertising campaign straight from the advertising network.
Yes, there is no limit to the number of CTAs (legacy) used on a page.
Absolutely! Transactional emails can still be sent to those contacts who have opted out of all marketing emails.
You cannot remove the "Published by HubSpot" label, but it is not public and only visible to account admins.

Unleash Your True Potential with Our HubSpot Courses — Registrations Open Now

We are thrilled to announce the launch of our highly anticipated course, "HubSpot." Prepare to embark on a transformative learning journey that will redefine the way you approach Customer Relation Management.

Why HubSpot courses?

HubSpot courses are not just courses; they are gateways to unlocking your full potential in customer relations management. Dive into the world of Customer Relation Management with this course tailored to unleash your true potential as a passionate beginner.

Key Course Details:

Start Date: 4th Jan 2023
Duration: 6 Months
Format: In-person
Registration Deadline: 4th Jan 2023
Limited Seats: Act fast to secure your spot!

Questions for us?

For inquiries or more information, feel free to contact us at info@arissaindia.com
Join us on this exciting educational journey and redefine what's possible in HubSpot! We can't wait to see you in class.

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